BTS Teams With Disney+ For Multi-Year Deal Comprising Three Shows
The Kings of K-Pop BTS teamed with Disney+ to come up with projects exclusively made for the streaming platform. According to recent reports, the Walt Disney Company and HYBE, which is BTS's label and management company, have revealed a new global partnership that will include three projects with the Bangtan Boys.
The three projects include "BTS: Permission to Dance on Stage - LA", which will be an exclusive cinematic concert film in 4K featuring the band's live performance at the SoFi Stadium in Los Angeles that took place in November 2021.
The concert, which featured performances of the K-pop group's mega-hits like "Permission to Dance" and "Butter", was the first in-person, offline stage production by the band in two years since the herald of the Covid-19 pandemic.
The other Disney+ project includes "In the Soup: Friendication", which stars Kim Taehyung aka V and his Wooga Squad, which comprises close friends and fellow South Korean celebrities Peakboy, Hyung Sik Park, Woo Shik Choi, and Seo Jun Park. A trailer for the series, which will have four parts, was released on Monday and the show will debut later in July.
The show will follow the journey of the five friends on a surprise trip where they enjoy several fun and leisure activities.
The third Disney+ project will be an original docuseries called "BTS Monuments: Beyond the Star", which will showcase the outstanding journey of the mega pop icons. According to Disney, with unprecedented access to a massive body of music and footage over the past decade, the series will give a glimpse into the daily lives, plans, and thoughts of the seven BTS members, including V, Jungkook, Jimin, Jin, SUGA, J-Hope, and RM, as they get ready for their second chapter.
The show will be available in 2023 for exclusive streaming on Disney+. The APAC head of content of Disney, Jessica Kam-Engle said that they were thrilled to collaborate with HYBE to showcase their original content featuring the iconic artists on their global streaming services.
Kam-Engle also mentioned that the collaboration represented Disney's creative ambition to work with top stars and iconic content creators in the Asia Pacific so that their talent can be enjoyed by mainstream audiences in various ways. She shared her belief that the new titles would captivate global consumers, and also looked forward to putting forth more music content by Disney.
The partnership comes shortly after BTS made its indefinite hiatus announcement, which, however, was clarified by HYBE to be more of a phase where the members would still continue to be a part of band commitments while simultaneously pursuing solo projects actively.
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