BLACKPINK's Lisa has been appointed as the brand new representative for the luxury brand BVLGARI!

BVLGARI confirmed the agreement to collaborate with Lisa on July 24 this year.

Lisa took part in the "Serpenti" and "B.zero1" product digital advertising, exhibiting her unparalleled charisma. The company's official social media will launch the digital advertisement footage of Lisa for BVLGARI in August. (via Soompi)

Congratulations on your newly landed opportunity Lisa!

Lisa's Endorsements Ventures

Before BVLGARI, BLACKPINK's Lisa was named Moonshot's brand ambassadress in China on March 21, 2018.

On July 25, 2019, Lisa was also declared as brand ambassadress and spokesperson solely for the latest collection released in Thailand, which includes the Manoban signature on the packaging for several of the items.

The first single collaboration contract for the leading GSM service provider in Thailand, AIS Thailand, was approved by Lisa on March 28, 2019. Lisa was the AIS company representative with the highest payroll.

Her promotional campaign has also been Thailand's highest-ranking advertisement campaign. Lisa followed labelmate Winner's Mino in January 2020, promoting the SS20 season of My Shelter sportswear brand Adidas.

With her participation at iQiyi's 'Youth With You 2' as a dancing coach, Lisa's recent success in China led another opened opportunity as China's new product ambassador for D&G soft fabric product Downy. In May this year, she also became the latest product representative for one of China's leading and largest dairy firms, Mengniu Dairy's Chinese dairy label, Zhengouli.

Adding to the list, on June 27 this year, Tencent Games appointed Lisa as their newly smartphone video game representative in China for Brawl Stars.

Hedi Slimane, design, creative, and modeling head of French luxury brand Celine, officially appointed Lisa as their muse in January 2019. In November of that same year, Penshoppe (an exclusive clothing brand in the Philippines) also announced that Lisa was their newest representative to the Penshoppe community.